Head of Social Media

Role Overview

 

We are seeking a passionate and skilled Social Media Team Lead to join our team. In this role, you will lead Advocates Who Thrive’s social media team, overseeing both the people and strategy that amplify our mission. 

At AWT, leadership means enabling others to thrive: you will create a supportive environment where volunteers feel empowered to take ownership, grow their skills, and contribute their ideas. 

You will be responsible for managing and supporting team members, ensuring content reflects our values, and driving the evolution of our social media presence to grow our reach and impact.

Key Responsibilities

  • Lead, manage, and support the social media team, acting as the direct line manager: providing guidance, clear instructions, constructive feedback, and support for professional growth.
  • Own and improve AWT’s social media strategy: refine, adapt, and implement it based on lessons learned, analytics, and emerging trends.
  • Ensure all social media content aligns with the broader strategy, brand identity, values, and equity-first approach, maintaining cohesion across platforms.
  • Oversee content planning and production to ensure a balanced, consistent output across all platforms.
  • Facilitate collaboration between the social media team and other AWT teams to ensure cross-pollination of ideas and activities.
  • Monitor performance and report regularly to the director on progress, successes, and opportunities.

Qualifications & Skills

  • Strong people-centered leadership skills, with the ability to motivate, guide, and empower volunteers to take ownership in a collaborative environment.
  • Clear and compassionate communication skills, with the ability to set expectations, give constructive feedback, and listen actively to team members.
  • Strong sense of responsibility and ownership, comfortable leading a team and ensuring steady and consistent content output.
  • Good understanding of social media trends, content oversight, analytics, and how to adapt a strategy when needed.
  • Passion for social justice, equity, and community-led work
  • Organised and reliable, able to manage tasks, scheduling, and coordination in a remote setting.

Preferred (but not required)

  • Previous experience in a nonprofit or advocacy-based organization
  • Multilingual fluency / intercultural fluency
  • Lived experience related to the communities we serve

What We Offer

  • A supportive and values-aligned team environment
  • Flexibility and autonomy
  • A platform to contribute to meaningful, global impact

Volunteer Perks

As a token of our appreciation for your dedication, we offer the following:

  • Travel Compensation: Reimbursement for travel expenses related to events or activities conducted on behalf of AWT.
  • Learning & Development: Priority access to internal coaching, training, and development opportunities — plus possible access to partner programs.
  • Monthly Community Meetings: Join us for mission-focused discussions and delicious vegan snacks & drinks with fellow team members.
  • Written Reference: Receive a personalized letter of recommendation to support your future professional or educational pursuits.

What to Expect in the Recruitment Process

We believe in transparency and respect for every candidate’s time. Here’s what you can expect:

  1. CV Screening – We review your background for mission and skills alignment.
  2. One Virtual Interview (with HR & Hiring Manager) – A friendly and focused conversation about your motivation, experience, and alignment with our work.
  3. Feedback – After the process completion, we will send you an email with feedback within 7 business days..

We value every application and ensure a respectful and timely process.

 

Kindly keep in mind that all the volunteers work on a part-time basis hence the response time can be longer than usual (up to 7 working days). 

Head of Social Media

 

Want to help amplify the voices of people working for social and environmental justice? Join Advocates Who Thrive and lead our social media team in growing our reach, strengthening our online presence, and sharing content that inspires meaningful action.

 

As Head of Social Media, you’ll support and coordinate our volunteer social media team, shape and improve our social media strategy, oversee content planning and production, and make sure everything we share reflects our values, mission, and equity-first approach.

 

We’re looking for someone who combines people-centered leadership with creativity and strategic thinking. You communicate clearly, enjoy supporting others to take ownership, understand social media trends and analytics, and can keep a team motivated and organised in a remote environment. Experience in nonprofit, advocacy, or intercultural organisations is a plus, but passion and a willingness to learn matter most.

 

This is a remote volunteer role in the Netherlands, 4–8 hours per week, with flexibility and autonomy. You’ll have the opportunity to develop your leadership and communication skills, connect with a values-driven international team, and contribute to meaningful social and environmental change.

 

Apply

Send your CV to people@advocateswhothrive.com with the subject line “Application – Head of Social Media”

 

For questions, contact people@advocateswhothrive.com

Apply